Looking for ways to keep your podcast audience engaged between episodes? A good newsletter platform can help you stay connected with your listeners.
Reaching out to your audience outside of your podcast episodes is important for growing your show. A well-made newsletter helps you keep in touch with listeners, build a stronger community, and can even create new income opportunities for your podcast. There are many newsletter tools available, which can make choosing one difficult. We’ve compiled a list of the top 6 newsletter platforms that can help you nurture your podcast community in 2025.
Connecting with Listeners Through Newsletters
Newsletters are valuable tools for podcasters. They help maintain audience interest between episodes by providing extra content and updates about your show. A good newsletter can turn casual listeners into dedicated fans by offering exclusive material, behind-the-scenes information, and show updates. It also gives you a direct way to communicate with your audience, get feedback, and build a stronger connection with them.
Here’s why podcast newsletters are worth considering:
- Keep listeners updated between episodes
- Increase audience engagement and loyalty
- Share extra content that adds to your podcast
- Help promote your show and grow your listener base
Top 6 Newsletter Platforms for Podcasters
1. Beehiiv
When it comes to growth-focused newsletter platforms, Beehiiv stands out from the crowd. Founded by former members of the Morning Brew growth team, this platform offers a clean, minimal editor that simplifies email creation for podcasters. With its AI-powered content analysis and customizable templates, beehiiv is designed to help you craft engaging newsletters that resonate with your audience and drive growth.
This tutorial walks you through setting up your first newsletter on Beehiiv. It covers everything from creating your account to sending your first email, making it perfect for podcasters new to the platform.
Key Features:
- AI-powered content analysis
- Customizable show notes templates
- Automatic timestamp generation
- SEO-friendly output
Pricing:
- Free plan: Up to 2,500 subscribers
- Paid plans: Starting at $39/month for more features
Best For:
Podcasters looking for a growth-focused platform with powerful analytics and no revenue sharing on paid subscriptions.
2. MailerLite
If you’re seeking a user-friendly platform that doesn’t compromise on features, MailerLite might be your perfect match. This intuitive tool makes creating and sending newsletters effortless, even for those new to email marketing. With its drag-and-drop editor and powerful automation capabilities, MailerLite empowers podcasters to create professional-looking newsletters without the need for technical expertise.
The video breaks down MailerLite’s features in an easy-to-follow format. You’ll learn how to create eye-catching emails that will keep your podcast listeners coming back for more.
Key Features:
- Drag-and-drop email editor
- Automation capabilities
- Subscriber segmentation
- A/B testing
Pricing:
- Free plan: Up to 1,000 subscribers
- Paid plans: Starting at $10/month for more features
Best For:
Podcasters seeking a cost-effective solution with a user-friendly interface and essential marketing features.
3. ConvertKit
For content creators who want to take their newsletter game to the next level, ConvertKit offers a robust set of features. This platform is tailored for creators, including podcasters, with tools designed to help you grow and monetize your audience. From advanced automation to built-in monetization options, ConvertKit provides everything you need to turn your podcast newsletter into a powerful engagement and revenue-generating tool.
This comprehensive guide shows you how to take advantage of ConvertKit’s powerful features for your podcast newsletter. By the end, you’ll be ready to create automated email sequences that nurture your audience.
Key Features:
- Email templates and automation tools
- Sales funnel creation
- Subscriber segmentation and scoring
- Ability to sell premium newsletters
Pricing:
- Free plan: Up to 300 subscribers
- Paid plans: Starting at $15/month for more features
Best For:
Content creators and podcasters who want robust automation and monetization options.
4. Substack
In recent years, Substack has emerged as a go-to platform for writers and podcasters looking to monetize their content. Known for its simplicity and built-in monetization features, this platform offers an easy way to create and distribute both free and paid newsletters. With its podcast-friendly features and growing community of creators, Substack provides a unique ecosystem for podcasters to expand their reach and revenue streams.
The tutorial offers a straightforward approach to getting started with Substack. It’s particularly useful for podcasters looking to monetize their newsletters alongside their shows.
Key Features:
- Simple, intuitive interface
- Built-in monetization options
- Community-building tools
- Podcast support
Pricing:
- Free to use
- 10% commission on paid subscriptions
Best For:
Podcasters looking to easily monetize their newsletter and integrate it closely with their podcast content.
5. Mailchimp
As a veteran in the email marketing space, Mailchimp offers a comprehensive set of tools that cater to businesses of all sizes, including podcasters. With its user-friendly interface and wide range of templates, Mailchimp makes it easy to create visually appealing newsletters that align with your podcast’s brand. The platform’s robust marketing automation and audience segmentation features allow you to deliver personalized content to your listeners, enhancing engagement and loyalty.
This video provides a fresh look at Mailchimp’s latest features. It’s a great resource for podcasters wanting to create professional-looking newsletters without a steep learning curve.
Key Features:
- User-friendly interface
- Wide range of templates
- Marketing automation
- Audience segmentation
Pricing:
- Free plan: Up to 500 contacts
- Paid plans: Starting at $9.99/month
Best For:
Podcasters who want a comprehensive marketing platform with a strong reputation for email deliverability.
6. HubSpot
For podcasters looking to manage their entire marketing ecosystem in one place, HubSpot offers a powerful solution. This platform combines a robust CRM with advanced email marketing tools, allowing you to not only create engaging newsletters but also track and nurture your audience throughout their journey. With HubSpot, you can create personalized email campaigns, automate your marketing processes, and gain valuable insights into your audience’s behavior.
The tutorial covers HubSpot’s email marketing tools in depth. It’s perfect for podcasters ready to take their newsletter strategy to the next level with advanced features and analytics.
Key Features:
- CRM integration
- Personalization tokens for tailored emails
- Drag-and-drop editor
- Advanced analytics
Pricing:
- Free email marketing tools
- Paid plans: Starting at $45/month for more advanced features
Best For:
Podcasters looking for a full-featured CRM and marketing platform to manage their growing audience.
Quick Comparison
| Platform | Best For | Key Feature | Starting Price |
| Beehiiv | Growth-focused podcasters | AI-powered analytics | Free up to 2,500 subs |
| MailerLite | Budget-conscious podcasters | User-friendly interface | Free up to 1,000 subs |
| ConvertKit | Content creators | Automation tools | Free up to 300 subs |
| Substack | Easy monetization | Built-in paid subscriptions | Free (10% commission) |
| Mailchimp | Comprehensive marketing | Wide template range | Free up to 500 contacts |
| HubSpot | Full-scale marketing | CRM integration | Free basic tools |
Key Takeaways
- Choose a platform that aligns with your podcast’s growth stage and goals
- Consider monetization options if you plan to offer premium content
- Look for platforms with strong analytics to track your newsletter’s performance
- Ensure the platform integrates well with your existing podcast tools
- Don’t underestimate the importance of user-friendly interfaces for consistent content creation
What’s Next?
To wrap up, podcast newsletters are set to grow in exciting ways. We can expect more personalized content tailored to listener preferences. Interactive elements like polls may become common, boosting audience engagement. AI tools could help podcasters generate ideas or draft content more efficiently. With video podcasting on the rise, newsletters might include more visual elements. Better analytics will likely help podcasters improve their strategies.
Remember, the most effective podcast newsletters will always focus on providing value to listeners. Whether it’s exclusive content, behind-the-scenes peeks, or thoughtful analysis, keeping your audience at the center of your strategy is key. As you explore these platforms and trends, choose the approach that best fits your podcast’s unique voice and community.
